The contractor website portfolio from PM Consulting Inc. showcases real Smart Websites built for plumbing companies, painting contractors, general contractors, and home service businesses across Canada. These are not mockups or templates. NorthBayPlumbers.ca is a 106-page site scoring PageSpeed 90, Accessibility 94, Best Practices 100, and SEO 100. iPaint.ca is a 686-page programmatic SEO engine with entity-driven content and FAQ multiplication. MartinServices.org launched with 77 live pages and 213 FAQ drafts. QualityContracting.ca serves Reg Piquette's contracting business in North Bay. PMConsulting.ca itself runs 1,590 pages, proving the system works at any scale. Every site is hand-coded static HTML, deployed to a global CDN, passes a 37-factor quality scoring system, and is built as part of the Zero Lead Loss System.
Combined metrics across all Smart Website builds completed by PM Consulting Inc.
Every site below is live, deployed, and scoring. Click through to see the results for yourself.
The challenge: A local plumbing company needed a website that ranked for every service they offer in every neighbourhood they serve. Their old WordPress site had 8 pages, loaded in 5+ seconds on mobile, and converted at under 2%.
The approach: We built a 106-page Smart Website from scratch. Every service-location combination got its own page with entity-rich content specific to that neighbourhood. Full schema markup, FAQ pages for every service, and strategic CTAs on every page. Hand-coded HTML, deployed to a CDN, zero WordPress.
The result: Google Lighthouse gave it a 90 for Performance, 94 for Accessibility, 100 for Best Practices, and 100 for SEO. All 44 blog images optimized. The site covers every local search query a plumber in North Bay could target. Read the full case study.
The challenge: A painting company wanted to dominate local search across dozens of service areas with both interior and exterior painting services, plus specialty services like cabinet refinishing and deck staining.
The approach: A 686-page programmatic SEO engine. Entity-driven content generation for every service-location combination. FAQ multiplication creates standalone FAQ pages from every location page. Drip-published to avoid Google's freshness bias against bulk content drops.
The challenge: A general contractor needed a professional web presence that covered a wide range of services across multiple communities, from renovations to new builds.
The approach: 77 live pages launched as the foundation, with 213 FAQ standalone pages drafted and scheduled for drip publication. Each page built with unique entity content, structured schema markup, and conversion-optimized CTAs.
The challenge: Reg Piquette runs Quality Contracting in North Bay, Ontario. He needed a site that reflected the quality of his work and captured leads from homeowners searching for reliable general contractors in the area.
The approach: A Smart Website built to showcase his services, integrated with GoHighLevel for lead capture and follow-up automation. Strategic CTAs, mobile-first design, and local SEO targeting North Bay and surrounding communities. Combined with Database Reactivation and targeted Facebook ads to drive traffic.
The challenge: We needed to prove that the Smart Website system works at massive scale. If we are telling contractors to build 100+ page sites, our own site should be the biggest proof point of all.
The approach: A 1,590-page Smart Website covering every pillar of the Zero Lead Loss System, every industry we serve, every location we target, and hundreds of FAQ pages. Full programmatic SEO with entity-rich content, Local SEO Engine integration, structured schema on every page, and AEO-optimized direct-answer paragraphs for AI search engines.
The result: The largest Smart Website in the portfolio. 412 pages live as of April 2026 with the remaining pages in drip publication. Every page passes the 37-factor quality scoring system. This is the proof that the system scales.
Most marketing agencies show you mockups. We show you live sites with real Google Lighthouse scores.
Here is the thing about contractor marketing. Everyone claims they can build you a great website. They show you pretty designs in a pitch deck. They promise fast load times and "SEO optimization" without defining what that means. Then they deliver a WordPress template with your logo swapped in, a PageSpeed score of 40, and a 5-second mobile load time.
We do it differently. Every site in this portfolio is live. You can visit it right now. You can run it through Google PageSpeed Insights yourself. You can view the source code and see that it is hand-coded HTML, not a bloated WordPress theme. The scores are not projections. They are what Google actually reported.
This is the advantage of the Smart Website approach. Static HTML deployed to a global CDN means sub-1-second load times. Entity-rich content means every page is genuinely unique, not a template with a city name swapped in. Structured schema markup means Google and AI search engines understand exactly what every page is about. And a 37-factor quality scoring system means nothing goes live until it passes.
Whether it is 77 pages or 1,590 pages, every Smart Website in this portfolio shares the same foundation: hand-coded static HTML and CSS, no WordPress, no plugins, no database. Mobile-first responsive design tested on real devices. Full JSON-LD schema markup validated against Google's Rich Results tool. CRM integration with GoHighLevel so every form submission and phone call is captured instantly. Internal linking that builds topical authority across the entire site. And strategic calls to action on every page, because a website that does not convert visitors into leads is just an expensive business card.
The results page has the conversion data. This page has the builds. Together, they tell the complete story: the Smart Website system works, it scales, and it delivers measurable outcomes for real contractors.
Deep dives into every aspect of how Smart Websites work for contractors.
The first step is a free AI Lead Audit. Paul Meyers will score your current website, show you the gaps, and build a plan to turn your site into a conversion machine. No pitch deck. No mockups. Just real data on what your website is costing you in lost leads.
Book Your Free AI Lead Audit